THE SUCCESS OF A COMPANY DEPENDS ON HOW TO WHAT DEGREE EXERCISES ITS Essay

THE supremacy OF A COMPANY DEPENDS ON HOW TO WHAT DEGREE EXERCISES ITS MARKETING STRATEGY - Essay Exampleether or not LVMH has sound trade strategy, and whether or not the extent to which the strategies apply, has implications on companys performance. writings will be reviewed to seek evidence from published documented articles on merchandise strategies. Specifically in this case, literature will be reviewed on marketing strategy-types, theoretical models and other relevant information found on the case study of LVMH. The study will concentrate its arguments on the 4Ps of marketing model product, price, furtherance and placement it will also seek to explain why some companies atomic number 18 leaders in business market and others followers or rater, why some companies remain forever successful eon other enter the market but have no solid results to show.Business market is apace globalizing. As a result, there is increasing competition in the market environment. Large and smal l businesses are battling in the same markets to ensure profits only the smartest in this survival-of-the-fittest game can make it. Therefore, it demand companies to have smart business strategies in marketing as it is the core of customer satisfaction.A marketing strategy is a summary of your companys products and positions in relation to the competition your sales and marketing plans are the particular(prenominal) actions youre going to undertake to achieve the goals of your marketing strategy (Ward, 2011). Therefore, concerning to the defined values, this study will focus on LVMHs international marketing strategy and how it has turned the company into a leading luxury brand. selling ensures that a customer gets to know the products and services a company offers on numerous prices. Therefore a company that has to maintain its competitive edge amidst the stiff competition has to have a smart marketing strategy. A marketing strategy simply ensures that marketing plans are effectiv ely rolled out. In this study, the first-year chapter will present an overview of marketing strategies as background